It all started when…
In 2014 a tiny boutique coffee shop, Hole In The Wall. Since humble beginnings, Hole in the Wall emerged as one of most iconic and experience driven cafe brands and the foundation for what would become Parched Hospitality Group. With multiple concepts taking inspiration from Australia, South East Asia and Europe, Parched Hospitality Group has established itself as a major provider of unique experiences. We are focused on putting customer experience and innovation at the core of everything we do. With 12 restaurants across 5 states and a direct to consumer coffee brand this is just the beginning.